Something New From Jimmy Choo

August 7th—2020


Let your inner-free spirit loose in the new Jimmy Choo Pre-Fall 2020 Collection…designed with a sense of liberation, embracing newness and allowing you to dance to the rhythm of life, this collection is for the open-minded.


Creative Director, Sandra Choi expresses it best. “I wanted to do something that was free-spirited, but still elegant – refined and polished. A blend of bohemian and chic, all together in one collection. There’s an idea of travelling, the nomadic, of movement, as sense of openness. It’s all reflected in the idea of high summer, of a woman free to explore the world, and her own self. That led us to celebrate everything from Western styles to operatic glamour, all combining to create the perfect melody for today.”


Relaxed Structure, Nonchalant Glamour


The BAIA MULE, featured above, is the perfect example of the collection’s intent. It combines, a streamlined silhouette, strong, structured heel with the dramatic drape of crystal fringe. Designed to catch the light as the foot moves, this style is the ultimate way to express your gypset nature.


Wear-Now Perfection


The ATIA FLAT represents the ultimate in effortless elegance. Designed with all of your summer jaunts in mind, it features gorgeous, curved crossover straps that have a definite bohemian vibe. From the city streets to the beach, these are the perfect complement to all of your favorite, easy, wear-now looks.


Fusing High-Tech & Glam

fusing-high-tech & glam

The newest addition to their Diamond Family, the DIAMONDX TRAINER fuses performance and elegance. The signature faceted sole is overlaid with opaque leather to create a striking honeycomb effect and the innovative design allows it to flex with the form of the foot, permitting elasticity, movement and freedom…fashion meets tech.


The Classics Reinvented


When you think of Jimmy Choo, the first thing that comes to mind is their iconic pump silhouette. A forever ‘hero’, the LOVE PUMP gets a refresh in denim, with nod to the wild open spaces in the South of France. Inspired by mounted guardians who ride native horses in the Camargue, in the shadow of the Pyrenees (the birthplace of denim), these are not only romantic, but also express the freedom to do what your heart desires.


See Brand List for store information.